“Content is king” Smart home needs to be user-oriented

Smart homes are a matter of common concern in recent years. At the 2015 Global Smart Product Summit Forum held by the High-Tech Fair, relevant business leaders proposed solutions. Home-connected Internet access is not considered “smart”, and it is necessary to develop good content and applications to attract consumers.

“2015 is the year of growth of smart homes and the year of upgrading,” said Li Xuejin, president of the Shenzhen Intelligent Control Technology and Application Association. According to IMSResearCh, a professional market research organization, the global home Internet market will exceed 200 billion US dollars in 2017, and the Chinese home Internet market will exceed 100 billion US dollars.

"Intelligent industry can be described as 'Qian Cheng' is great. Behind the good news, in the Internet + the limelight, even the pigs will be blown away." Yang Yongdong, CEO of Chongqing Jinxin Wisdom Technology Co., Ltd. talked about the current intelligence at the forum. When the worry of the home industry is directed, the industry is “painful and happy”. From the perspective of the industry, standards, certification systems, and consumer demand are very vague, and the closed doors are serious. This market is in the incubation period, not just needed. From the perspective of the manufacturer, there is no platform for hardware and no hardware for platform. Because of the huge cost of research and development of new functions and the lack of professional and technical personnel, many problems have arisen in product development and listing. The end-users' recognition of the current is not high, the smart home is not smart, and the promotion and use effect is large.



The innovation of smart home should be based on user experience, and such “content innovation” is its soul. At the beginning, the domestic smart home appliances were to plug personal computers into home appliances and use SMS to remotely control air conditioners. In fact, until now, the so-called "smart" of domestic homes is mainly based on replacing remote controls and smart single products, which lacks continuous stickiness. Talking about the development of the future industry, despite China's huge consumer groups and innovative spirit, it has removed obstacles for the development of the industry. However, research on operating systems, core components and sensing technologies lags behind Europe and the United States, and will become an obstacle in the future.


Since last year, the global IoT market has undergone tremendous changes. One is the integration of operating systems. There are three major alliances of Microsoft, Qualcomm and Intel's ALLSEEN, Apple's HOMEKIT, Google, NEST and ARM. In terms of Jingdong Weilian and Ali Xiaozhi, they entered the Internet of Things field through sales promotion; while products such as Xiaomi and Midea have drawn users from the product, and their final goal is to do ecology. “Who can succeed? It is not easy to say now, but the industry will further reintegrate.” Mao Hongjian believes that there are four stages in the development of smart homes. Interoperability, mutual understanding, interaction and mutual business. At present, domestic enterprises are basically in the first stage, and some begin to do the first. Two stages. For manufacturers in the field of smart home appliances, "the home appliance terminal is the nerve ending, and the cloud platform is the nerve center. If the home appliance access product cannot be completely controlled, the cloud platform cannot be operated independently, and the future development will be controlled by the central nervous system."


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